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LIFE AFTER COVID: AD MARKET TO RECOVER IN 2021 AFTER STEEP DOWNTURN IN 2020
BELGIUM Belgium went into a nationwide lockdown on March 18, though the government cancelled indoor events and encouraged companies to have their employees work from home starting on March 11. A phased re-opening began in mid-May, though sporting and cultural events...
Sylvie Irzi sur le départ chez IPG Mediabrands
Après neuf années passées chez IPG Mediabrands, Sylvie Irzi quittera ses fonctions de CEO Belux à la fin du premier semestre 2020. En accord, avec Julius Minnaar, CEO IPG Mediabrands Benelux depuis le 1er avril, elle continuera néanmoins, pendant plusieurs mois, à...
UM KONDIGT MET TROTS TWEE NIEUWE PARTNERSCHAPPEN AAN
UM verheugd zich erop om zijn partnerschappen wereldwijd te vergroten met Energizer en E. & J. Gallo Winery. Energizer holding kiest UM Energizer holding, de fabrikant van batterijen, draagbare verlichting en autoverzorgingsproducten, koos voor UM als wereldwijd...
Amma Awards – Initiative is proud to support two of its clients
Initiative is proud to support two of its clients and strong business partners in their nomination to the AMMA Media Advertiser of the year. Fantastic business leaders, marketing & media experts and great bridge builders to achieve more together as one team. No...
UM Named a Leader in “Global Media Agencies” Report from Independent Research Firm
UM, the global media agency network of IPG Mediabrands, today announced it has been named a Leader in The Forrester Wave™: Global Media Agencies, Q2 2020 report, reflecting the agency’s commitment to move beyond traditional media buying and placement. UM received the...
Spotify steunt de Belgische artiesten
In deze voor tal van sectoren – waaronder cultuur – bijzonder moeilijke periode, steunt Spotify (UM Client) de artiesten die ons land rijk is. Vanaf begin april, en dit tot het einde van het jaar, zal het streamingplatform een groep of artiest in de bloemetjes zetten...