From drone delivery to robotic servers to Amazon Go and more Last week, two of the moonshot projects from Google X — Project Loon, which provides internet connectivity to remote areas via stratospheric air balloons; and Project Wing, which focuses on autonomous drone...
by John Lovari - IPG | Nov 16, 2017
They are small, bodiless and seemingly smart. Chatbots, the artificial intelligence infused robots, are popping up all over marketing, especially in customer engagement.Chatbots come in 2 varieties. One is the virtual assistant, like Siri or Alexa, which relies on...
by Alessandro Martin, IPG Mediabrands | Nov 16, 2017
As consumers are increasingly overloaded with advertising messages from a wide range of digital channels and technologies, competition to stand out is fiercer than ever. At the same time, the cost of digital advertising is increasing, and getting that initial click is...
by Alessandro Martin, IPG Mediabrands | Nov 16, 2017
As consumers are increasingly overloaded with advertising messages from a wide range of digital channels and technologies, competition to stand out is fiercer than ever. At the same time, the cost of digital advertising is increasing, and getting that initial click is...
