39% of Belgians want to live life fully again

39% of Belgians want to live life fully again

by | May 18, 2020

As the first measures are being taken to ease the lockdown, what is the current mood in Belgium? How do Belgians view their personal situation? In what ways has the COVID-19 crisis significantly impacted their trust in institutions, their consumption habits and their...
The Future of Audio Media

The Future of Audio Media

by | Apr 25, 2019

Examining the current audio streaming landscape and future value drivers   New findings from the Edison Research’s Share of Ear study found that digital channels are capturing a growing share of attention in audio media. While traditional radio still reaches 98%...
Where We Are In An Increasingly Augmented Reality

Where We Are In An Increasingly Augmented Reality

by | Mar 21, 2019

The current landscape, notable brand opportunities, and the future of AR   The Current State of Augmented Reality There is little doubt that augmented reality (AR) is one of the most talked-about innovation territories for marketers. Ever since the breakout...