How do you stand out in a world where everyone has a voice? Where every kid on the block can go very loud on the net? Where there are petabytes of content being published every couple of hours. How do you stand out at #SxSW where thousands of people bitten by FOMO try...
by IPG MEDIA LAB | Feb 4, 2019
Four trends in media and technology that are shaping the future of audience attention Welcome to the IPG Media Lab’s 2019 Outlook. Each year, we round up the ideas that excite us for the next few years: new technologies, market forces, and shifts in consumer...